building productive broker networks through datamax

For factors and alternative commercial finance providers that are seeking a dependable source of brokered business, Datamax Marketing Systems offers the most comprehensive broker training and development program in the industry.  Using our state-of-the-art business development system, FactorMax Guerrilla, DMS training can provide your factoring / finance company with....

•  a dedicated work group of 15 to 25 independent brokers and consultants trained as "lead generators" through DMS and utilizing the FactorMax Guerrilla Business Development System.

•   a custom in-house training program offered through your business development staff and implemented by DMS Training to expand your consultant network to 50, 100, 250 lead generating brokers or more.

the factormax business development system

FactorMax Guerrilla is a unique, state-of-the-art lead generation system based on direct mail marketing and telephone follow-up for lead qualification. DMS broker candidates are trained to...

•   recognize industry sectors and business types prone to alternative commercial finance solutions such as factoring, asset-based lending, and purchase order finance.

•   create programmed direct mail campaigns managed by FactorMax Guerrilla's Prospect Manager and utilizing DMS marketing materials, web sites and OFFERS.

•   follow up periodic scheduled mailings with qualifying telephone calls to generate solid leads of interested business owners.

•   transmit those leads to your business development personnel using FactorMax BDO Lead Generator (receiver).

•   set up BDO-prospect conference calls and help close the deal.

factormax guerrilla  Software managers

•   Desk Manager...a daily task manager used to manage direct mail, telephone marketing, and tasks.  The primary work screen of FactorMax Guerrilla

•   Prospect Manager...an input screen for prospect business records and groups and the source of "packages sent from FactorMax Guerrilla to FactorMax BDO systems. Creates customized marketing schedules for each prospect and feeds that information to Desk Manager.

•   Contact Manager...a standard contact manager for recording important information about people such as business owners and sources of networking and referral.

•   Network Manager...provides organization of contacts into "networks".

•   Marketing Manager...records, schedules and tracks all marketing events.

•   Source Manager...provides access to the American Directory of Factors and Lenders database.

•   Schedule Manager...a daily, weekly, monthly, time manager which feeds information to Desk Manager.

The FactorMax
Guerrilla System

•   FactorMax Guerrilla Business Development Software

•   FactorMax Guerrilla Operations Manual

•   The Broker's Guide to Factoring and Alternative Finance

•   The Broker's Guide to Basic Marketing Techniques

•    The Broker's Guide to Prospecting Fundamentals

•    Web Site...a professionally designed broker web site

•   SILO mailers...an initial supply (250) of our most productive mailer

•   When Banks Say NO!  the Small Business guide to Factoring

•   Tele-Conference Training
(4 hours) with experienced underwriting professionals.

•   Tele-conference Training
(2 hours) on software operation

•    On-Demand Training 
Over 6 hours of on-demand training in marketing and lead generation (available  May 2008)